categories: photography, e-commerce
Impressions boutique
As Lead Photographer at Impressions Online Boutique, I steered in-studio and on-location lifestyle photo shoots, infusing the brand's narrative with captivating visuals. My key contributions included developing and implementing efficient post-processing workflows for image consistency, mentoring associate photographers, and collaborating closely with the marketing team to align photographic content with brand campaigns and trends. My technical expertise in advanced editing software and equipment, combined with a focused approach to project management and quality control, significantly elevated the brand's online presence and customer engagement.
